SEO Copywriting Services for B2C and B2B Websites

What price would you put on a website that attracts tons of targeted visitors, sells your business and turns customers into loyal advocates for your brand? $10,000? $25,000?

You could pay those fees to hire a large firm. But if you’re a small business or have a limited number of services to sell, why not partner with a freelancer certified in SEO copywriting instead?

You’ll benefit not only from web copy that sells, but also from a lack of overhead that can drop your costs to $5,000, $2,500 or even less depending on your needs.

Estimated Rates for SEO Copywriting Services

Keyword Research
Involves analysis of keyword popularity, relevancy and competition to identify the top keyphrases for your brand.
$150 – $600

Marketing Message Development
Includes competitive research and SWOT analysis to develop key marketing messages for guiding content strategy.
$750 – $1200

SEO Copywriting
This service is typically combined with keyword research and marketing message development. It involves using web writing best practices to create compelling content—including titles, meta descriptions, headings and on-page copy—to boost search engine rankings and conversions.
$225 – $600 per web page
$500 – $1,500 for landing page (depending on length)

SEO Copyediting
Copyediting is usually combined with keyword research services, and includes strategically working keyphrases into existing content for organic search engine optimization.
$150 – $300 per page

Website Audit
A thorough review of your website to identify content-based opportunities to increase search engine rankings and gain more customers.
$400 – $600 for 5-15 page site

Case Studies
Each case study includes a round of interviews with key staff, clients and/or customers to draw out compelling success stories.
$500 – $1,000 depending on length

Blog Ghostwriting
In addition to copywriting, this service includes an initial interview and industry research to brainstorm compelling topics, an editorial calendar and a comment response strategy.
$250 – $500 per post

Email Newsletter Writing
Includes copywriting for the introductory section, one main article and opt-in copy. This service is typically combined with email newsletter content strategy.
$600 – $1,200 per issue

Email Newsletter Content Strategy
This service is often combined with email newsletter writing. Developing a customized content strategy generally includes initial employee interviews and industry research to determine the appropriate writing tone, as well as development of a suggested newsletter format and an editorial calendar of topics.
$750 – $1,500

Press Release Writing
Includes traditional news releases for target media and SEO releases to boost your online campaign.
$375 – $500 per release

Print Brochure
Includes all interviews, research and copywriting for one-pager, tri-fold or booklet-style brochure.
$500 – $1,500

Article Ghostwriting
Includes researching target audience, topic brainstorming and copywriting.
$300 – $1,000 per article depending on length

Small Business SEO – Full Service Package
Requires minimum 4-month contract.
Starting at $1,500 per month

Small Business SEO – Consulting
Available for businesses with websites containing 15 or fewer pages.
Starting at $1,300 – $2,400

Other Packages and Ongoing Services
Call Mueller Writing for a customized proposal.

Ready to get started?

Contact Mueller Writing for a free, no-obligation estimate customized to your specific business goals.