The Mueller Writing Blog

Blog posts, eBooks and other content marketing resources written by Heather Mueller

Make your web content a priority, not an afterthought

I’ve been reading PR guru Cheryl Smithem’s Connection Maven blog for years, so when she asked me to write a guest post I jumped at the chance.

Cheryl and I talked recently about how most small businesses understand the importance of spending money on a polished website with professional photography, graphics and development. Often, creating content is an afterthought.

In a guest post on the Connection Maven blog, I talk about why this is a big mistake. Here’s an excerpt:

Mueller Writing guest post on Connection Maven blog

You can read the full post on Cheryl’s blog. Then come back to this page and let me know what you think (in the comments) or email me any questions you have.

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