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SEO Copywriting Tips

WordPress

Ah, the power of the plugin. These handy tools really level the playing field for those of us who don’t have the time (or desire) to learn deep-end code and develop web programming skills. If you’re looking for some tools to improve your WordPress website's content, try these. Each one has been tested and approved [...]

Filed Under: Blogging Tips, SEO Copywriting Tips
HTML

Don’t worry. I’m not going to scare you with this post. The truth is I know very little code myself—I just have a really awesome WordPress developer who fixes all my goofs. I am, however, going to encourage you to step out of your comfort zone, if even just a little. Last month, I offered [...]

Filed Under: Blogging Tips, SEO Copywriting Tips
Reading Blog Post

Blog Post Checklist

Recently, I put together a quick-reference web launch checklist you can use to help make sure your website shows up in Google, speaks the language of your customers and generates qualified leads. In this post, I’m going to outline a similar checklist you can use before publishing important blog posts. When it comes to getting [...]

Filed Under: Blogging Tips, SEO Copywriting Tips
checklist

Are you revamping your website or getting ready to launch a new one? I decided to put together a checklist you can use to avoid snags, ensure quality traffic from the search engines and, most importantly, generate more leads: Before you hit “publish,” your team should be able to answer “yes” to most, if not [...]

Filed Under: Digital Marketing Tips, SEO Copywriting Tips
questions

Questions to Ask Before You Write

Great web content starts with research. Why? Well, we all know a decision to hit the back button is made within seconds. So how do you know what language will get your visitors to stay, explore, follow and buy? It’s simple: You ask questions. A lot of questions. Before putting the figurative pen to paper. [...]

Filed Under: SEO Copywriting Tips
Google

This week’s web copywriting tip begins with the story of a hungry foodie (me). It was a Thursday. I was hungry. Sushi sounded good, and I remembered reading about a new place in my local newspaper. I found the name of the restaurant, pulled up Google and typed it in. Nothing. I added my hometown [...]

Filed Under: SEO Copywriting Tips